logo

THE BRAND

NAVIGATION® e.U.

Subtract
Navigate.Grow.Lead.
hero-bghero-bg

Agility

Foresight

Clarity

Partnership

Strategy

Navigating the intersection of growth, relevance, and agility

Brand strategy as your growth compass.

We navigate with vision, agility, and direction — never control

Marketing Leadership at Global Brands

brandsbrandsbrandsbrandsbrandsbrandsbrands

I've lived and worked in Austria, Germany, Croatia, Russia, and China, collaborating with top brands. My international background helps me navigate diverse cultural nuances and market dynamics.

strategy-bg

Brand leadership is navigation – Not control

Brands grow through direction, not rigidity.

Markets shift. Disruption happens. In a world of constant change, brand strategy must act as a compass — guiding without limiting.

THE BRAND NAVIGATION embraces change as the norm. Like sailing, strong brand leadership means course-correcting, staying focused, and steering with vision.There are no straight lines — just clarity of direction and the courage to adapt.

Brand & Marketing Audit

Evaluate current brand positioning, messaging, channels, and campaign performance

Go-to-Market Strategy Design

Develop clear launch plans for new products, services, or markets, including audience segmentation, messaging, and channel mix.

behavior

Customer Journey Mapping

Map and analyze the full customer experience across digital and physical touchpoints.

motivation

Motivation

As a temporary executive, I aim to do more than just fill leadership gaps or manage strategic projects. I see my role as also acting as a role model in areas such as corporate culture and ethics. A key advantage I bring is knowledge transfer, developed through years of experience and frequent exposure to different corporate environments. I value the opportunity to create impact in a short time.

whywhy

My aim

Why I Do This

I’m not just here to fill gaps—I’m here to create momentum. As a fractional executive, I lead with purpose:

Driving culture, ethics, and strategic clarity

I bring fresh perspective, fast impact, and a deep commitment to knowledge transfer

I am shaped by years of navigating diverse corporate landscapes

why

Key Benefits of Hiring a Fractional CMO/CBO:

Cost efficient

Time saving

Flexible & scalable

Leadership with impact

Objectivity

9

8

8

9

7

Benefit Impact (simulated score)

Driving culture, ethics, and strategic clarity

I bring fresh perspective, fast impact, and a deep commitment to knowledge transfer

I am shaped by years of navigating diverse corporate landscapes

Get the best services

Get Proven Marketing Leadership – from CMO to Growth Architect

Bold. Outcome-focused. Spanning operational depth and strategic vision.

Interim CMO & CBO

Strategic leadership when brands need clarity, speed, and results in times of change, growth, or transition.

Voice of the Customer/Engagement

Consultancy

Turn insights into action. I help you capture customer feedback, decode behavior, and translate it into meaningful brand and marketing strategies.

Technology and Data

Consultancy

Leverage the right tools, track what matters. I align tech stacks and data insights to optimize marketing performance and brand decisions.

Brand Strategy

Consultancy

Clarity drives growth. I define positioning, messaging, and brand architecture - built to adapt, resonate, and lead.

Marketing Outreach

Consultancy

Make every touchpoint count. I design campaigns and experiences that connect, engage, and convert - online and offline.

Revenue Growth

Consultancy

Marketing that delivers. I connect brand strategy with performance marketing to drive demand, increase conversions, and boost revenue.

Get in touch

Drop me a message

I will get back to you as soon as possible.

+43 664 3810344

Support

office@thebrandnavigation.com

Booking Enquiry

logo

THE BRAND

NAVIGATION® e.U.

Unlock growth. Navigate change.

Copyright©2025 thebrandnavigation.com